MOPs-as-a-Service
Marketing ops advisor and certified HubSpot solutions partner for B2B tech startups
As a marketing ops expert with over 10 years of experience in demand generation, customer marketing, paid media, and partner marketing, not only do I know how to implement the tech, I understand why.
Been there. Done that.
How I Help
Marketing Ops S.O.S.
Just lost your marketing ops manager and need MOPs reinforcements ASAP? I can get up and running within a few days and support your team.
Part-Time Squad
When you’re not ready to hire a full-time MOPs head, I have the expertise you need to set up foundational HubSpot functionality and keep the marketing machine running.
Martech Tune-Up
Feel like you’re in over your head with HubSpot and don’t know where to start? Hire me to run a comprehensive audit, identify the most critical focus areas, and partner with you and your team to clean it up.
“Chris is a master demand generation marketer, with deep domain expertise across digital, campaigns, operations, revenue, and customer marketing. His well-rounded background, and experience with successful high-growth start-ups makes him a highly valuable member of any marketing team, whether just starting out or late-stage.”
- Mike Phillippi, VP of Marketing @ Teikametrics
It’s not the size of your tech stack… it’s how you use it
Whether you want to integrate new tech or consolidate your stack, I’ve got you covered. Over the last 10 years, I’ve directly implemented and rolled out 50+ marketing tools. Here’s a short list of some of the most popular ones for B2B SaaS companies. View the full list here >
Sleeves? Rolled up.
Marketing operations is just as much strategy as it is execution.
I’m not just a thought partner, I’m an operator and a doer.
Marketing has evolved.
Has your marketing operations kept up?
Marketing has changed a lot over the past decade. Seems like only a few short years ago teams optimized their entire strategy around gated content and inbound marketing. But technology has improved, buyers have gotten savvier, and teams are focusing less on MQLs and more on pipeline growth and revenue generation.
While this strategic shift has been a positive change for B2B SaaS, it’s forced marketing teams to rethink their tech stacks and how they track and measure the effectiveness of their campaigns.